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Add a Link to Any Image in an Email

You can make your emails more engaging by turning any image or animated GIF into a clickable link. This is a simple way to direct recipients to a webpage, video, or landing page — while also making your emails more interactive and visually appealing.

Make sure your email is fully built before adding the image link. Once you add HTML code, avoid switching between HTML mode and Text mode, since that can break the link.

⚙️  If you use bombbomb and want to embed a video preview in email, click here.

Step 1: Insert Your Image

  1. Open the email editor and click the Insert Image icon in the toolbar.

  2. Upload or select the image you want to use.

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💡 Best practice: Keep images between 500–600px wide. This ensures they display properly across most email clients.

Step 2: Switch to HTML Mode

Click the HTML editor button to view and edit the raw code.

You’ll see something like this:

<img style="..." src="your-image.jpg">

Place your cursor just before the <img ...> tag and press Enter a few times to create space.

Step 3: Add the Link Code

Now, wrap your image in an HTML anchor tag:

 
<a href="https://your-link.com" target="_blank">
<img style="..." src="your-image.jpg">
</a>

  • Replace https://your-link.com with the URL you want to link to.

  • The target="_blank" ensures the link opens in a new tab.

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Step 4: Preview and Test

  1. Click Preview to confirm the link works.

  2. If sending directly, send a test email to yourself before going live.

  3. If this is part of an automation, just save the email once the link is working.

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⚠️ Important

Do not toggle back to Text editor after adding the link. This can strip out the HTML and break your link. Always finish designing your email first, then add the link last.

Quick Tip: Add a Link Without HTML

If you don’t need custom HTML, you can add a link to your image directly using the editor:

  1. Insert your image into the email as usual.

  2. Click the image to select it.

  3. Click the Hyperlink (🔗) button in the toolbar.

  4. Paste your URL into the field and confirm.
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💡 Note: This method works well for most emails and automations. However, for advanced formatting, tracking, or embedding special attributes (like target="_blank"), HTML editing is recommended.

👍  This concludes adding a link to images in an email